There's an interesting conversation going on lately about the 'Aspirational Self'. Tim Chang who coined the phrase refers to it as, 'constructing and branding the person we want to be seen as, by portraying our most desirable qualities'. … [Read more...]
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HealthTap: New Social Network for Medical Q and A’s
Filed Under: healthcare marketing, social media Tagged With: Aspirational Self, democratizing knowledge, healthcare network, Healthtap, Tim Chang
Top Social Media Networking Sites for Healthcare Professionals (Research)
According to a survey done by staffing and recruiting firm AMN Healthcare, 48% of surveyed healthcare providers are using some type of social media website for professional networking purposes. … [Read more...]
Filed Under: healthcare marketing, social media Tagged With: AMN Healthcare, healthcare networking, research, social media networking
New Social Media Opportunities for Healthcare
When a loved one undergoes surgery, family members are often pacing the waiting room or nervously waiting for a phone call, hoping for updates from hospital staff. … [Read more...]
How Marketers Are Using Social Media for Business in 2012 [Infographic]
Every year, Michael Stelzner and the diligent folks at Social Media Examiner prepare a social media marketing industry report that shows how marketers are using social media to promote their businesses. … [Read more...]
Filed Under: Fun Stuff, social media Tagged With: 2012 Social Media Marketing Industry Report, infographic, social media examiner
Facebook Timeline: How to Tell Your Corporate Story
As you know today (March 30th, 2012) is the day that Facebook Timeline is officially applied to all business pages. … [Read more...]
Filed Under: content, social media Tagged With: Adapt or Die, Brian Solis, Content Marketing Institute, corporate story, Debbie Williams, End of Business as Usual, Facebook pages, Facebook Timeline
10 Reasons Business Blogging is Better than Facebook [Infographic]
This Friday's infographic compares business blogging with Facebook and builds a case as to why blogging is the better marketing strategy. … [Read more...]
Filed Under: Fun Stuff, social media Tagged With: Business blogging, Facebook, infographic, Top 10 Reasons
Should Hospitals Use Social Media to Recruit Doctors?
If you're active in healthcare social media, you might be familiar with Ed Benett's Hospital Social Network List. … [Read more...]
5 Ways Hospitals Can Use Facebook Timeline for Content Marketing
Many of you have had a chance to play around with Facebook Timeline on your personal profiles. … [Read more...]
Filed Under: healthcare marketing, social media Tagged With: content marketing, corporate story-telling, Facebook Timeline, Timeline for page, University Hospitals Facebook
How to use social media to handle negative patient reviews
Have you looked at yourself in the “internet mirror” lately? Do you like what you see? … [Read more...]
5 Things Children’s of Alabama is Doing Right on Facebook
"If you need a blessing, visit Children's of Alabama," says Rita Russell Daren one of the hospital's 21,418 Facebook fans. … [Read more...]
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