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You are here: Home / FAQs / 3. What is a content analysis?

3. What is a content analysis?

January 9, 2012 By

Content analysis is an essential part of creating and sustaining effective web content. It is the process of evaluating your organization’s web content in terms of:

  • Branding
  • Usefulness
  • Relevance
  • Usability
  • Voice and tone
  • Format
  • SEO
  • Delivery channel
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